Achieving Better Outcomes with Immersive Healthcare Added to xRS Week 2019

Alexandra Vidger Augmented Reality, Press Releases, Virtual Reality

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Skip Rizzo, Walter Greenleaf, Cedar-Sinai, Travelers Insurance, and HP to headline VR/AR for healthcare at xRS Week 2019

SAN FRANCISCO, CA, July 16, 2019 -- As Virtual and Augmented Reality becomes widely available, medical care providers, administrators and investors are looking hard at the technology. To address the need for unbiased, strategic information on the benefits and challenges of virtual and augmented reality (collectively known as xR) in the medical industry, Greenlight Insights has added a track on healthcare, the Immersive Healthcare Symposium, during its 4th annual xRS Week, taking place October 16-18, 2019 in San Francisco, CA.

Virtual and Augmented Reality are showing promise in many areas of healthcare, including surgical planning, training, palliative care, psychotherapy, and pain reduction. Virtual and Augmented Reality are quickly moving out of the experimental laboratories and into clinics, and xR-based solutions are well on their way to disrupting the $10 trillion global healthcare industry.

Comprised of several world-renown presenters, executive sessions, and innovation exhibits, the Immersive Healthcare Symposium will enable business and clinical leaders in healthcare to make better decisions. Led by one of the world's leading authorities on xR in Healthcare, Walter Greenleaf, Ph.D, panelists will focus on three areas: Assessing Applications of VR & AR Within Healthcare Operations; Enabling Better Patient Outcomes with Immersive Technologies; and A Framework for Strategic Action in Immersive Healthcare.

The Immersive Healthcare Symposium will help anyone involved with the management of patient outcomes understand how they can prepare to roll out this technology in the areas where it has proven most effective," explains Ben Delaney, Chief Analyst at Greenlight Insights. "Healthcare administrators, medical equipment, and insurance executives, as well as investors and entrepreneurs, will benefit from the program focused on what is working now, why it works, and where it leads in the future."

These experts will be presenting during the Immersive Healthcare Symposium at xRS Week 2019:

  • Brandon Birckhead, MD, Project Scientist, Cedar-Sinai Medical Center
  • Walter Greenleaf, Ph.D., Stanford University
  • Chris Ingwalson, VP Marketing & Communications, HealthScholars
  • Mary Kate Mahoney, Global Head of VR for Healthcare, HP
  • Julie Morgan, VP, Travelers Insurance
  • Nanea Reeves, CEO, TRIPP
  • Skip Rizzo, Ph.D., University of Southern California/Institute for Creative Technologies
  • Jessica Stone, Ph.D., RPT-S
  • Matthew Stoudt, CEO, appliedVR 
  • Richard Vincent, CEO, Fundamental VR

Registration is now open on or by emailing

About xRS Week 2019

xRS Week gathers the most influential leaders and investors in the virtual and augmented reality industry each year to facilitate strategic thought-leadership and forge new business relationships. xRS Week 2019 is taking place October 16-18, 2019 in San Francisco, California. Learn more on

About Greenlight Insights

Greenlight Insights provides proprietary market research, consulting, and events about the future of virtual and augmented reality. Based in San Francisco, with offices in Boston and Denver, Greenlight Insights comprises a diverse team of highly-skilled industry professionals who offer deep expertise in virtual and augmented reality. For more information, visit