The Virtual Reality Industry Monitor™ (VRIM) is a comprehensive and ongoing study of executives in the virtual reality industry. Based on the findings, Greenlight Insights offers numerous reports that segment the study around global executive attitudes, market predictions, product planning, business verticals, and much more. Greenlight Insights, the recognized leader in virtual reality industry research, has already completed thousands of executive … Read More
What Will Be The Impact of Introducing 360 Video on Apple TV?
Apple hasn’t explicitly announced a product strategy that involves virtual reality, but Greenlight VR expect the super secretive company to be a significant player in the mid- to long-term. That’s why our analysts were not surprised by the recent announcement by Littlstar, a content distribution network dedicated exclusively to virtual reality, 360 video, and immersive experiences, that it was integrating … Read More
Greenlight VR to Launch Ground-Breaking Event on Intelligence & Analytics March 15-16 in San Francisco
Dec. 21, 2015. To meet the growing need for critical information on intelligence and analytic tools for virtual reality, Greenlight VR, a leading business intelligence firm for the virtual reality industry, is launching the 2016 Virtual Reality Analytics Web Summit - a groundbreaking online event designed to illuminate the effectiveness of a wide range of intelligence and analytic techniques for … Read More
Greenlight Report, Issue 23: Meet The Consumers That Will Make Or Break Virtual Reality
What are virtual reality capable websites? What will Colopl do with $50M in new funding? What barriers are in the way of virtual reality’s future? These are a few topics we tackled this week, aggregated into the Greenlight Report newsletter. Click the image below to read the full issue. *********** Subscribe to Greenlight Report (free) to get it in your inbox … Read More
Greenlight VR To Hold Special Virtual Reality Consumer Insights Webinar
Greenlight VR, the only business intelligence firm for the virtual reality industry, is hosting a special webinar to accompany its recent U.S. and UK Consumer surveys. Anyone with a need for insights about consumers should attend this one-of-a-kind event, where leading consumer insights researchers dive into the data and share implications for this young, yet growing industry. Topics that will be examined include consumer awareness and purchase … Read More