On February 12, 2020, the fourth annual AR in Action Leadership Summit (ARIA) took place at MIT’s Media Lab attracting an international group of augmented reality (AR) developers and business leaders. The summit gathered over 40 speakers for in-depth presentations on groundbreaking research, innovative business opportunities, and market insights for the next generation of AR. The Greenlight Insights team tracked the … Read More
Growth Opportunities in Virtual Reality for Physical Therapy
Growth Opportunities in Virtual Reality for Physical Therapy This report provides a market opportunity assessment of virtual reality‘s contribution to the physical therapy industry. Release Date: March 2020 $3,000.00Add to cart This study attempts to define the role of virtual reality in the physical therapy paradigm, outlines reasons of why investing in this area is beneficial, sizes the potential of … Read More
VR/AR Remote Collaboration & Visualization, 2020
This report offers a thorough survey of top providers of remote collaboration and visualization solutions using virtual reality and augmented reality, as well as critical guidance for those digital transformation professionals navigating this important technology sector.
Spatial Raises $14 Million To Bring Immersive Collaboration To Enterprise
J.C. Kuang, Analyst Augmented Reality, Augmented Reality Intelligence Service, Devices & Technology, Enterprise Transformation, Enterprise xR Intelligence Service, Insight Articles, Venture Capital, Private Equity, and M&A
AR startup Spatial recently announced the closing of a Series A round totaling $14M in funding for the San Francisco-based startup. The round was led in part by familiar AR investor Kakao Ventures, which has previously invested in hardware startups such as LetinAR and Mojo Vision. Spatial markets its solutions as a computing platform unlocking creativity and productivity, and has … Read More
Penumbra Launches new REAL Immersive System for the Physical Therapy Market
Clifton Dawson, Principal Analyst Enterprise Transformation, Enterprise xR Intelligence Service, Healthcare, Insight Articles, Virtual Reality
Traditional rehab services are used by millions of people annually who suffer disability from strokes and other neurological conditions. Traditionally, rehab is typically administered by physical and occupational therapists who try to help patients recover as much function as possible. This week at the American Physical Therapy Association’s annual conference for 35,000 professionals, global medical device company Penumbra, Inc., announced … Read More
Oculus Gone: The Declining Value of 3DoF Interfaces
J.C. Kuang, Analyst Devices & Technology, Enterprise Transformation, Enterprise xR Intelligence Service, Head-Mounted Displays, Insight Articles, Interfaces, Virtual Reality, Virtual Reality Intelligence Service
This week, Oculus quietly eliminated Oculus Go from its lineup of offerings on Oculus for Business, the company’s portal for unified VR hardware and software solutions for enterprise clients. The move follows an apparent liquidation of stock as consumer MSRP for the device was permanently cut by $50. According to the company, “it’s clear that Oculus Quest, with its high-end … Read More
National Retail Federation 2020: More retailers readying to use immersive technologies to drive customer engagement & operational efficiency
Clifton Dawson, Principal Analyst Augmented Reality, Enterprise Transformation, Enterprise xR Intelligence Service, Insight Articles
The National Retail Federation (NRF) held its annual Retail’s Big Show last week January 12-14 in New York City. NRF 2020 gathered 40,000 attendees to share visionary ideas and new technologies impacting the retail landscape. The Greenlight Insights team tracked the latest immersive technology trends shaping retail emerging from the conference.