The Real Business Opportunities for xR in China

On Demand
Duration: 45 minutes

Experiential transformation using immersive technologies is coming to every industry and geography. China and its virtual and augmented reality (xR) stakeholders are playing evolving roles related not only to the development of critical technologies but also to the adoption of xR among consumers and enterprises worldwide.

Greenlight Insights critically examines the xR head-mounted displays landscape in China for rapidly emerging trends that promise to deliver real business impact for consumer and enterprise markets. Attend this free 45-minute webinar to learn about major China players in the xR industry and the most compelling and immediate applications for both enterprise and consumer markets in China.

“The proven value of xR in boosting productivity is forcing Chinese enterprises to adopt virtual and augmented reality-based solutions simply to maintain their competitiveness,” said Natalie Yue, analyst at Greenlight Insights. “Furthermore, many entertainment venues are finding that VR, and to a lesser extent, AR, offers excitement to their customers and draws people to the locations. Overall, we see great potential for growth in the Chinese xR marketplace.”

The China VR/AR Head-Mounted Display Forecast, 2019-2023 provides many more insights. To learn how your company can benefit from this report, email or visit

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Hosted by:
Natalie Yue

Webinar On Demand