"It turns out that the killer application for virtual reality is other human beings. Build a world that people want to inhabit, and the inhabitants will come."

- Charles Stross, Renown Science Fiction Author

Colin McMahon, Analyst with Greenlight Insights, will give the keynote presentation at Coming to Your Screens Montreal 2017. His talk, titled Immersive Worlds: Virtual, Augmented, and Mixed Realities - What are the Perspectives and the most Promising Markets?, will highlight how Greenlight Insights' unique mosaic approach and rigorous research methods answer these questions.  McMahon's presentation will leverage Greenlight Insights’ global research and will share select findings from the 2017 Virtual Reality Industry Report, including proprietary forecasts, industry analysis, and consumer insights about the VR and AR industries.

Following the keynote, McMahon will be joined by industry leaders on a panel:

• Nicholas Routhier, MindTrick Innovations
• Awane Jones, Zone 3
• Jean-François Tremblay, Valtech Canada
• Sébastien Ebacher, Arnoovo

Coming to Your Screens will take place on May 31st at the La Plaza Hotel in Montreal, Canada.