We’re delighted to announce the theme for Virtual Reality Strategy 2016: Winning in the New Experience Economy: The New Rules. We like our event theme to be applicable to both the event itself as well as the current state of the industry. We always put a lot of time and thought into it, and decided to share with you how … Read More
With Brexit, Virtual Reality Companies Must Focus On Talent Now More Than Ever
Last week’s decision by the citizens of the United Kingdom to leave the European Union (“Brexit”) brings about many questions about how the decision will affect global technology firms. As the top market intelligence firm focused on the virtual reality industry, Greenlight believes the short-term uncertainties and unintended consequences may have significant implications for VR companies seeking to raise capital, … Read More
Marshall Gets Real About Industry Growth at MIT
Today, Steve Marshall, Senior Vice President, joined faculty and students at MIT Sloan School of Management to discuss the outlook for Virtual Realities™. With the release of the 2016 Industry Report just around the corner (you can order it here), Marshall covered the Greenlight VR Point of View on the virtual reality industry, looking beyond the recent hype and surge … Read More
Executives Share VR/AR Insights from the Manufacturing Floor
On Wednesday, April 7th, Clifton Dawson, Founder and President of Greenlight VR, moderated a panel with executives from Flex (formerly Flextronics), Dassault Systemes, and Renault. The panel discussed the opportunity and challenge of using VR and AR to solve large-scale enterprise problems as part of the Paris Region’s Silicon Valley tech meeting. The panel provided insights on several key points with implications for … Read More
Greenlight VR to Discuss Forecasting the Global Virtual Realities™ Economy at MIT
MEDIA ALERT Greenlight VR to Discuss Forecasting the Global Virtual Realities™ Economy, in April 7th Workshop for VR@MIT Analysts will present ‘The Growth of Virtual Realities,’ a workshop on sizing and tracking hyper-growth across the global virtual and augmented reality industries. SAN FRANCISCO (April 4, 2016) — Greenlight VR, the leader in business intelligence for the global virtual realities™ economy, … Read More
3 Reasons Why PSVR May Go Mainstream in 2016
For a broad view of the VRsTM industry, pre-order your copy of the 2016 Virtual Reality Industry Report. To speak with an analyst, contact the team at research@greenlightvr.com. With the announcement of the console-priced PSVR standalone system at $399, Sony has made it very clear who their target audience should be — and that’s everyone. Even though the console-based headset … Read More
Top Insights from the 2016 Virtual Reality Analytics Web Summit
Day 1 of the 2016 Virtual Reality Analytics Web Summit started with a lively presentation from Jesse Schell of Schell Games and the energy level never let up. Day 2 was a full 8-hour online conference featured a full day of conversation about the current and future state of analytics and big data for the virtual reality industry. Here … Read More