Why HTC’s Mobile VR Bet Will Score Big

Alexis Macklin, Research Manager Insight Articles, Virtual Reality

HTC has revealed their next VR device will hit the mobile market by the end of 2017 and be compatible with the company’s new U Ultra smartphone. As a follow-up to the HTC Vive, their new product will emphasize the relationship of mobility in VR to reach the mass market. HTC’s CFO Chia-lin Chang said the new mobile headset would … Read More

Why Best Buy Is Closing 200 In-Store VR Demos

Alexis Macklin, Research Manager Insight Articles

Best Buy pulled back on availability of Oculus Rift demos in stores this month. The consumer electronics giant has stopped Rift demos in 200 out of the 500 locations. Oculus spokeswoman Andrea Schubert confirmed demo closures, citing “seasonal changes,” but store associates have said there has been little demand for the demos and minimal sales of the VR headset. Oculus … Read More

Oculus Adds Social VR Experience to Update

Alexis Macklin, Research Manager Insight Articles

Oculus has released Oculus Rooms and Oculus Parties with the newest Gear VR update of Oculus Home. The newest features are the first social integrations coming from the Oculus/Facebook team. Oculus Parties will be familiar for console gamers. The newest social feature is a platform for users to host group calls while using the headset. This is similar to Xbox … Read More