Global Virtual Reality Industry to Reach $7.2 Billion in Revenues in 2017

Stevi RexCompany, Press Releases, Virtual Reality

SAN FRANCISCO (April 11, 2017) — In its new Virtual Reality Industry Report: Spring 2017, Greenlight Insights forecasts total virtual reality revenues to reach $7.2 billion globally by the end of 2017, of which, head-mounted displays (HMDs) will account for $4.7 billion. Anticipating modest growth in the short term, Greenlight Insights expects the VR industry to grow into a major … Read More

Greenlighting China: Industrial Alliance, Tencent & Location-Based VR Gains Traction

Eddie LouAnalysis

Official Industrial Alliance of China IVRA Established in Beijing Under the guidance of the Electronic Information Division of the Ministry of Industry and Information Technology (MIIT), a group of leading VR companies and research institutes have worked together to establish the Industry of Virtual Reality Alliance. The goal of the initiative is to promote the development of the VR ecosystem in China by formulating … Read More

Greenlighting China: Smartphone Manufacturers Set Sights On China’s VR Market

Eddie LouAnalysis

Mobile World Congress, Asia’s biggest mobile industry conference, just had a new successful gathering in Shanghai, and VR once again dominated the show. China seems to have an unusual amount of interest in VR, and Chinese businesses are extremely active in the industry. With this new emerging market, the country known for piracy is trying to find a new path … Read More

AWE Wrap: New VR & AR Tools Help Brands Create Interactive Experiences

Alexis MacklinAnalysis, Immersive Content

Each June, the Augmented World Expo 2016 arrives in Santa Clara, CA and focuses on augmented reality, virtual reality and wearable technologies. This year, the overall mood of the conference was optimistic with many claiming that 2017 will be the year of AR. With 200 exhibitors, 200 speakers, and more than 4,000 attendees, the rapidly evolving AR and VR ecosystem … Read More

Top Insights from the 2016 Virtual Reality Analytics Web Summit

Greenlight InsightsAnalysis

  Day 1 of the 2016 Virtual Reality Analytics Web Summit started with a lively presentation from Jesse Schell of Schell Games and the energy level never let up. Day 2 was a full 8-hour online conference featured a full day of conversation about the current and future state of analytics and big data for the virtual reality industry. Here … Read More