Adobe Prioritizes Immersive 3D Content Creation at MAX 2019 | Greenlight Insights Podcast

Alexis Macklin, Research Manager Apps & Games, Augmented Reality, Augmented Reality Intelligence Service, Devices & Technology, Enterprise Transformation, Enterprise xR Intelligence Service, Imaging & Video, Location-Based xR Intelligence Service, Media & Entertainment, Podcasts, Virtual Reality Intelligence Service

Adobe MAX is a yearly celebration of the company’s users, marked with announcements of new products and tools Creative Cloud subscribers can start mastering as soon as it has been announced, in addition, to a sneak-peek into research developments in coming years. This year, Adobe focused on developments of two emerging software technologies: machine learning and immersive media. The company’s … Read More

Adobe MAX 2019: Unleashing Creativity with Immersive Media

Adobe MAX 2019: Unleashing Creativity with Immersive Media This report contains the top stories from the show, what caught our eye, and other insights from the analyst team attending Adobe Max 2019. Release Date: November 8, 2019 Subscribers Only This product is included in: Augmented Reality Intelligence Service Greenlight Insights attended the Adobe Max 2019 conference for creative professionals to … Read More

Facebook 3Q19 Results: Virtual Reality, Oculus Quest Drive Facebook’s Non-Ad Revenues

Alexis Macklin, Research Manager Advertising, Apps & Games, Augmented Reality, Augmented Reality Intelligence Service, Devices & Technology, Enterprise xR Intelligence Service, Head-Mounted Displays, Insight Articles, Media & Entertainment, Virtual Reality, Virtual Reality Intelligence Service

Facebook reported fiscal 3Q19 revenues of $17.7 billion, up 29% year-over-year and beating the $17.37 billion consensus estimate. Payments & Other Fees revenue, which includes sales of Oculus Quest and Rift S, were $269 million for the quarter, up 43% year-over-year.

Best Practices for Implementing Location-Based XR Use Cases: Key Insights from xRS Week 2019 for Entertainment Leaders

Best Practices for Implementing Location-Based XR Use Cases This report contains the top imperatives for entertainment leaders from xRS Week 2019. Release Date: October 31, 2019 Subscribers Only This product is included in: Location-Based xR Intelligence Service Best practices for leveraging the latest innovations in immersive technologies for location-based entertainment activations is constantly changing. Entertainment leaders can prepare their organizations … Read More

Snap 3Q19 Results: Strong User Growth Continues, Projects Future for Augmented Reality

Clifton Dawson, Principal Analyst Advertising, Apps & Games, Augmented Reality, Augmented Reality Intelligence Service, Insight Articles, Media & Entertainment

Snap Inc.

Snap Inc., the parent company of Snapchat, reported fiscal 3Q19 revenues of $446 million, up 50% year over year and beat the $437.9 million consensus estimate. But as Snap improves its financial position, how have its investments in its burgeoning augmented reality platform faired?

Apple Acquires iKinema, Showing its Ambitions for Augmented Reality Avatars

Natalie Yue, Analyst Apps & Games, Augmented Reality, Insight Articles, Media & Entertainment, Software

Apple’s ARKit: What it means and why it’s important

Apple, which as been the subject of much speculation about a forthcoming augmented reality head-worn device, announced this week that the transaction to acquire iKinema, the UK-based motion-capture technology specialist, has now been finalized. To learn more about Apple and the development of the larger AR marketplace, as well as Greenlight Insights’ outlook on the future of the augmented reality … Read More

Triotech and CL Corp Announce Merger Plans

Clifton Dawson, Principal Analyst Insight Articles, Location-Based Entertainment, Location-Based xR Intelligence Service, Media & Entertainment, Venture Capital, Private Equity, and M&A, Virtual Reality

Triotech, a designer of award winning immersive and interactive media-based attractions for the entertainment market, and CL Corporation, a France-based manufacturer of attractions for the entertainment industry, have announced plans to merge to amplify their ability to create media-based experiences for the attractions industry.