SAN FRANCISCO (April 11, 2017) — In its new Virtual Reality Industry Report: Spring 2017, Greenlight Insights forecasts total virtual reality revenues to reach $7.2 billion globally by the end of 2017, of which, head-mounted displays (HMDs) will account for $4.7 billion. Anticipating modest growth in the short term, Greenlight Insights expects the VR industry to grow into a major … Read More
Greenlight Insights Launches Third Annual State of Virtual Reality Survey
Today we are launching the third annual Virtual Reality Industry Monitor survey, which is fielded twice throughout the year among thousands of technology professionals worldwide in an effort to better understand the health and habits of organizations producing, adopting and investing in virtual and augmented reality. This survey provides proprietary industry- and sector-specific benchmarks, which are used by companies to set … Read More
Greenlight Insights Partners with SVVR, VRplay on Global Industry Study
At Greenlight Insights, we strive to provide actionable and verified data to executives, as it is one of the most important ways we empower them to grow their businesses. While the U.S. market has been well studied by Greenlight Insights and other industry analysts, little is known about how international markets embrace and apply this new technology. As virtual reality … Read More
How Do We Predict the Future?
Answer: We do it with the help of hundreds of industry experts who are involved in the building the future of the virtual reality industry. Greenlight VR’s process is unique. Based on the Delphi Method, a structured communication technique originally developed as a systematic, interactive forecasting method including a panel of experts, Greenlight VR surveys thousands of virtual reality industry … Read More
Introducing the Virtual Reality Industry Monitor™ by Greenlight Insights
The Virtual Reality Industry Monitor™ (VRIM) is a comprehensive and ongoing study of executives in the virtual reality industry. Based on the findings, Greenlight Insights offers numerous reports that segment the study around global executive attitudes, market predictions, product planning, business verticals, and much more. Greenlight Insights, the recognized leader in virtual reality industry research, has already completed thousands of executive … Read More